Norwegian Blue Forests Network (NBFN) - Top Ten Trends from 2024
This report presents a selection of trends from 2024, as well as areas to watch in 2025 and beyond.
I am driven by the belief that good communication does more than inform. It builds connection, inspires trust and invites change. Over the past two decades at GRID-Arendal, I have worked across projects, platforms and disciplines to help translate environmental knowledge into tools people can understand, feel and use.
Whether through video, design, facilitation or strategy, I help teams communicate with purpose. I believe that creativity should serve clarity, and that even the most technical ideas deserve a human voice.
I support teams across GRID-Arendal to shape communication products that are impactful, thoughtful and emotionally resonant. My experience includes creative direction, storytelling, outreach and multimedia production, all grounded in a commitment to collaboration and learning.
I also serve as an internal sounding board and creative partner, helping project managers, facilitators and subject experts strengthen their narratives and engagement strategies.
Strategic communication and creative direction
Visual storytelling and multimedia production
Outreach and audience engagement
Workshop facilitation and co-creation
Creative problem-solving and concept development
“Good communication helps people care before it asks them to act. My job is to help make that care possible through clarity, creativity and connection.”